I'm JENNA
I’m a small-town Minnesota bestselling author, educator, HOST OF A TOP-RATED MARKETING PODCAST and photographer with big dreams.
Very into: syrupy pancakes, good emails, and creating a life you don’t have to pretend to like. Avoiding small talk since 1988.
WELL HEY THERE,
I didn’t always have this business: the clients, the courses, the book, the sales, the millions of downloads...
In fact, just a decade ago you could have found me wearing red and khaki, exhausted in my stuffy windowless office. I thought I had landed my dream job, but that dream turned into a ladder-climbing nightmare.
At the age of 23, I invested in a $300 Craigslist camera. Little did I know, that camera would be my one-way ticket out of my windowless office corporate job. That single investment led me to the 7-figure empire I’m running today (and a bestselling book that tells the whole story). Today you can find me snuggled up in my cozy Minnesota craftsman with my pup or basking on the beaches of Lake Superior with my dreamboat husband and our beautiful girls.
I probably should have known that the girl who would haul a cooler a half a mile to reach the intersection of two desolate dirt roads in a tiny Minnesota town to sell lukewarm lemonade for fifty cents would become an entrepreneur someday...
In RETROSPECT
currently...
I’m probably sipping coffee or watching a reality show from my treadmill desk and dreaming of ways we can all get from where we are to where we want to be.
Want to know what lights me up? Helping women harness the power to take control of their lives. Busting the myth of balance. Showing the dreamer that starting a business is closer than they think. Redefining a person’s beauty in a world that tells us who to be. Shining a spotlight on glorious truths so we can all find our way back to a life that is truly our own.
In case you’re new around here, I believe that change happens where the woo meets the work. I can’t wait to show you exactly what I mean…
a few of the things I ANSWER TO:
Ceo
When people think my business is a hobby, I tell them I’m a CEO of a multi-million dollar empire.
A title I wore through our struggle to become parents. Even though my baby girl said “Dada” first, this title is the one I’m most proud of.
It’s weird when Drew calls me by my name. We’re just “babe” to one another. Cue the pet name jokes.
Trust when I say, I am NOT a model but I wear the title “Role model” with tons of pride and aim to make little me proud of who I am today.
I wrote a book and it's out into the world! "How Are You, Really?" is the kind of "lean in" conversation with a friend that you're craving.
Only "Jen" to my closest family and friends— this nickname is reserved for people who have known me for decades!
mama
role
model
babe
author
jen
oh Yeah, we're doing this vintage Cosmo Girl-style
THE JK QUIZ
1. If I could eat one food for the rest of MY life it would be:
Tuna Poke in Hawaii
2. THE BEST TITLE I HAVE IS:
a. Wedding Photographer
b. Girl Boss
c. Motivational Speaker
d. Professional Napper
e. Other
Mama
3. Most likely to binge watch:
a. The Voice
b. Pretty Little Liars
c. House Hunters
d. The Bachelor
4. If you could meet one person dead or alive, it would be:
Joanna Gaines
5. My drink of choice is:
a. Matcha Latte
b. Americano
c. Bulletproof Coffee
d. Caramel Frappucino
Yum!
6. ON MY DAYS OFF, THE FIRST THING I DO IS:
make fresh sourdough bread.
7. MY GO-TO OUTFIT IS:
a. Yoga pants and a tank
b. Jeans and a tee
c. A dress & heels
d. Anything from Target
8. Someday I want to:
jump out of a plane.
9. I AM DEATHLY AFRAID OF:
a. Public Speaking
b. Heights
c. Spiders
d. Flying
10. MY HUSBAND CAN BE DESCRIBED AS:
The hottest dad in town.
The hottest dad in town and a total saint !
a Look Back
2011
-2024
Becoming an "overnight success" took me ten years of hard work. Here's the timeline!
2011
Launched my blog on free Wordpress site
STARTED A MIDWEST WEDDING BLOG
Created A MIDWEST WEDDING BLOG CALLED A NORTHWOODS WEDDING
Shot my first wedding (on a craigslist camera)
Married Drew
Started My Business as a Side Hustle
best. decision.
ever.
2012
shot 25 weddings
Quit 9-5 to go full time in business
2013
shot 27 weddings
kept my head down and did the work!
loved this shoot!
2014
shot 30 weddings
Won Wisconsin Bride Best of Weddings
Hit 6-figures for the first time
Spoke at my first workshop
Had 1,184 Instagram followers
2015
Shot 16 weddings
Won Wisconsin Bride Best of Weddings
Hit 10k followers on Instagram
Took my first online course ever
Started my email list
LaunchED my first online course... THE Jenna Kutcher Course
that course name tho!
2016
Shot 16 weddings
Won Wisconsin Bride Best of Weddings
Created my second course
Launched The Goal Digger Podcast
Had our first miscarriage
things started to change...
2017
Joined my first mastermind
Hit 100k on Instagram
Did my first 6-figure launch
Had our second miscarriage
Shot 8 weddings
meet THe Jenna kutcher Team
Jenna
The Boss (the Big CHEESE)
Marisa
VP of Operations
Kristi
Goal Digger Podcast Producer
Shannon
The Genius Behind All The Tech
Madie
The Gal Behind ALLL the Graphics
Michelle
Digital Course Captain
Stephanie
Customer Support Wizard
Hannah
Content Manager Maven
Kerry
Facebook and Instagram Ad Boss
Hannah
Content Manager Maven
Kaeli
Pinterest Manager & Mastermind
Brooklyn
Copywriter & Comedic Relief
Natasha
Chatbot Expert & Strategy Queen
Jenna Kutcher
TITLE:
The Boss (the Big CHEESE)
location:
Duluth, MN (or Hawaii!)
Most days you can find me...
I’m the brains of the operation, the visionary, the voice and face of all you see online but all of that wouldn’t be possible without this girl squad's support.
My Enneagram is:
3, but I flow towards a 7, too!
MY DOGS NAMES ARE:
Tucker
I'm MOST PROUD OF
The fact that I’ve built a business that supports the life of my dreams which looks like time unplugged with my family in my sweatpants.
Marisa Vittoria
TITLE:
VP of Operations
location:
Cleveland, OH
Most days you can find me...
Connecting the major functions in the business, managing the day-to-day operations, or taking Jenna’s visions and mapping them into actionable plans for our team.
My Enneagram is:
2 (The Helper)
MY DOGS NAMES ARE:
Mila & Shaker
I'm MOST PROUD OF
Creating a life I love and never settling for anything less
Kristi Monte
TITLE:
Goal Digger Podcast Manager & Producer
location:
Nashville, TN
Most days you can find me...
Booking guests, writing show notes, coordinating sponsors, and helping Jenna do what she does best: hit record!
My Enneagram is:
3: The Achiever
MY DOGS NAMES ARE:
Bowie and Dolly
I'm MOST PROUD OF
Owning a home as a single gal in my twenties!
A healthy mix of the 2 + 3
Graphic and Illustration Gal
Madie Hayhoe
The Gal Behind ALLL the Graphics and Illustrations
Toronto, ON (Canada!)
Most days you can find me...
Designing graphics and illustrations, taking all the amazingness that Jenna and the team creates on the daily and presenting it to the world.
My Enneagram is:
2 + 3, a healthy mix of the caregiver and achiever
My dogs name is
Jimmy
I'm MOST PROUD OF
Being steadfast in crafting a career of my own and trusting that the universe has my back!
TITLE:
location:
Michelle Graviet
TITLE:
Digital Course Captain
location:
Salt Lake City, UT
Most days you can find me...
Collaborating with teams, connecting with students, and managing all contractors involved in the course update and launch process so that YOU can enjoy all the amazing courses Jenna creates!
My Enneagram is:
3: The Achiever
MY DOGS NAMES ARE:
Bear, the cutest maltipoo
I'm MOST PROUD OF
My google calendar and notion setup #typeA
Shannon O'Donovan
TITLE:
The Genius Behind All The Tech
location:
Los Angeles
Most days you can find me...
Building funnels, automating everything that can be automated, and handling our tech!
My Enneagram is:
No idea! Consistently an INFJ though!
MY DOGS NAMES ARE:
Sienna & Nyx
I'm MOST PROUD OF
All the personal growth I’ve had over the last few years, and figuring out novel ways to make our tech stack do what we want it to.
Stephanie Montgomery
TITLE:
Customer Support Wizard
location:
Norco, CA
Most days you can find me...
In the inbox! I help students choose the right courses, troubleshoot tech issues, manage partnership requests, and make sure that every message gets in front of the right person.
My Enneagram is:
9, The Peacemaker
MY DOGS NAMES ARE:
Kenai & Nova
I'm MOST PROUD OF
Making the difficult choice to leave a toxic marriage; setting an example for my two daughters that you shouldn’t settle for less than you deserve, and that you can do hard things and come out on the other side better for it.
Kerry Swetmon
TITLE:
Facebook and Instagram Ad Boss-of-All-Bosses
location:
Atlanta, GA
Most days you can find me...
Between shuffling 3 kids around, most days you can find me somewhere in the hallows of the Ads Manager analyzing data and tweaking campaigns for private clients like Jenna to get them better ROI for their advertising dollars.
My Enneagram is:
9 - The Mediator
MY DOGS NAMES ARE:
Jezebel, Georgia and Sadie
I'm MOST PROUD OF
Who my boys are! 🥰 They’re genuinely good humans and make me proud every single day.
Hannah Myer
TITLE:
Content Manager Maven
location:
Annapolis, MD
Most days you can find me...
Collaborating with other team members, brainstorming new content ideas to serve YOU better, and helping to make Jenna’s wildest content dreams come to life!
My Enneagram is:
2 with a (very strong) 3 wing!
my dogs names are:
Jack, the sweetest goldendoodle
I'm MOST PROUD OF
Creating a life I love that’s built on something bigger than me.
Kaeli Todd
TITLE:
Pinterest Manager & Mastermind
location:
Tacoma, WA
Most days you can find me...
Schemin’ and dreamin’ over on Pinterest — writing titles and descriptions, staying up to date on SEO, and repinning some goodness from our The Pinterest Lab crew!
My Enneagram is:
4 with a wing 5!
MY DOGS NAMES ARE:
Buckaroo
I'm MOST PROUD OF
The way I cultivate relationships in my life, both in and outside of work. I just love people and I don’t know a less cheesy way to say that.
Brooklyn Wagner
TITLE:
Copywriter & Comedic Relief
location:
Bend, Oregon
Most days you can find me...
Honestly, typing a lot with a little bit of sorcery: I channel Jenna, w listen to our people (like you)! Then I write love letters to you via emails and other supporting copy.
My Enneagram is:
3! But I’m more of the “Performer” than the “Achiever”!
MY DOGS NAMES ARE:
Hope, but she is shaped exactly like a cat.
I'm MOST PROUD OF
My sense of humor, my ability to activate others into pursuing their freakin’ dreams, my organizational skills, and my eyebrows!
Natasha Willis
TITLE:
Chatbot Expert & Strategy Queen
location:
Miami, Florida
Most days you can find me...
Growing our email list and revenue exponentially with Chat Funnels on Instagram and Facebook!
My Enneagram is:
3 (The Achiever)
MY cats NAMES ARE:
Charlie, Lana, and Maxine
I'm MOST PROUD OF
The mind-boggling results my team and I get to produce everyday, while saving Jenna and team hundreds of hours a week on work that used to be manual!
will i belt julie andrews? Maybe.
My Favorite Things
What does an entrepreneur/mom/midwestern role model come to love? Here’s where you find out! This is everything I have tested and loved, from my wellness and beauty holy grails, to what I’ll never stop reaching for in my (crazy messy) closet. If you crave a life that’s less complicated, less cluttered, and way more efficient, then you’re going to love what I’m loving.
PUT ON YOUR COMFY PANTS & go
What does an entrepreneur/mom/midwestern role model come to love? Here’s where you find out!
This is everything I have tested and loved, from my wellness and beauty holy grails, to what I’ll never stop reaching for in my (crazy messy) closet. If you crave a life that’s less complicated, less cluttered, and way more efficient, then you’re going to love what I’m loving.
Dive a Little Deeper
New Here? here's a great place to start.
PERSONAL
Eight ways I transformed my Skin and What it cost
behind the scenes
A Vulnerable Look Inside My Health Journey
BUSINESS
Need tactical Advice for Business and Life?
how are you,
Forget hustle harder. Forget the mandatory 5 a.m. wake-up. Want to build a vision for your life that's unapologetically true to who you are and what you *actually* want? Here’s where you start.
order today!
Join over 1 million followers on Instagram, where I'm your mom friend with the garden who also runs a multi-million dollar business and bakes sourdough and dresses up with my toddlers between podcast episodes.
