Primally Pure

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I get asked all the time what non-toxic skincare I love, so I'm finally sharing my best-kept secret...

When we were struggling with our fertility, I started to really pay attention to what I was putting on and in my body. I was shocked to find ingredient lists with words I couldn't come close to pronouncing and immediately filled a garbage bag with the products I had been using. I mean, think about it: Your skin is the largest organ of your body and it absorbs whatever you put on it.

Then came Primally Pure, a little box delivered to my doorstep that changed the game of natural products and converted me into a human who can talk about natural deodorant with gusto and who makes sure my products have real, recognizable, safe ingredients! 

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When I went to Target, some marketing sucked me into buying a new serum or cutesy face mask or extra strength pimple cream. I honestly don’t even wanna know how many dollars I dropped on filling up my beauty cabinet over the years. When I say I tried a mountain of products, I mean it.

I’d invest money only to be left with, at best, really no help for my skin issues at all, and at worst? Raw, irritated, red skin, and a nice dash of disappointment on top.

Honestly, those are the two options I thought I’d have to settle with forever.

Until things changed (and they didn’t change overnight!) and a third option revealed itself to me: improvement.

After our second miscarriage in 2017, I switched to all-natural products and started to notice a change. Can I tell you how happy I was to actually start to like the face looking back at me in the mirror?

I didn’t necessarily want perfect skin, but I wanted to simply know that I was taking care of it! I want to do that for my whole body where I can. And my face is, well, me! It’s what people see first. And, of course, being able to truly take care of your skin can deliver a huge boost of real confidence, right? 

The last decade felt like a “trial and error” skincare journey! 

My transformation...

Loyal, happy, obsessed followers turned clients, who happily invest in your business?

An audience that is anxiously awaiting every post, every announcement, and every offering?

Sales driven through authentic, intentional posts that take the scammy salesman pitch and turn it on its head.

Creating a voice so recognizable, people will be able to spot your words and work from a mile away.

Can you imagine...


Are you ready?

Let's find out...

What Products Work Best for YOU? 

Take this holistic skincare quiz to determine what kind of skin type you have and which routine will yield the best results! 

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About to Go Pro Pack

All of my faves! This bundle is the full enchilada of the products you'll find in my bathroom. You’ll get 1 Deodorant, 1 Cleansing Oil, 1 Toner, 1 Serum, 1 Baby Balm (aka the also-for-adults balm), 1 Ridged Roller, and 1 Dry Shampoo to top it all off, literally. 

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Skin Game Strong

Curious what I swear by when it comes to my skin? I've got a bundle for YOU. This pack is very face-focused with 1 Cleansing Oil, 1 Toner, 1 Serum (a major boost of skin food), plus 1 Ridged Roller which really changes the skin game.

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 Beginner Bundle

This is for the person who's just getting started on their natural journey! Dip your toe (figuratively or literally if you want) into my faves. You’ll get 1 natural Deodorant (this stuff WORKS), 1 Cleansing Oil (like a cleanser but nicer to your face), and 1 Toner to really seal the deal.

Bundle it Baby!

Because you asked, we wanted you to get the most bang for your buck.
Introducing Primally Pure bundles made with my favorite products in mind!

Pick your bundle and get healthy girl!

My Fave

skin tools

3 Secrets about natural skincare


Are you ready to swap your products to all-natural, non-toxic ones with ingredients you can actually pronounce? It is        


And I'm sharing all of my favorites  with you (plus a chance to save!)

A: For me, I started to really thinking about going Non-Toxic after our second miscarriage when I started to research things that can impact your fertility. At the time my doctor had prescribed topical creams for my healing and I realized that my body is absorbing everything I put on my skin... including my products.

Natural + non-toxic living in general is an individual choice, and we find that education is key! We have loads of helpful information on our blog explaining the importance of using natural products. At the end of the day, it’s important to remember that we are exposed to heaps of toxins on a daily basis (in the foods we eat, water we drink, technology we use, air we breathe and more) and it's so important to make changes that are within our control (like the products we apply), because there are so many things we can’t control.   

Q: I don't get why Non-Toxic is important? 


A: The education behind WHY nontoxic is important outweighs certain detox results such as sweat + smell, which typically subside. The deodorant formula protects against odor pretty darn well. With smell, this WILL get better. Much better. And if it doesn’t, it may be time to consider making some dietary changes and eliminate processed food. Regular exercise can also help the body to detox and minimize BO!

It’s also important to remember that sweat is a HEALTHY and NORMAL part of being human! And since this product doesn’t contain any of the toxic chemicals found in conventional deodorants, it won’t interfere with your body’s natural and necessary detoxification process (also known as sweating). 

Q:  I tried a different natural deodorant brand once and felt like it didn't work. How is this one different?


A: I personally haven't had any irritation or rashes from using the products. Irritation is most likely caused by the baking soda in natural deodorants, as some people are more sensitive to it. The deodorant contains only a small percentage of this super odor eliminator, along with other pit pampering, odor-fighting ingredients. Although there is a small percentage of people who will react to any amount of baking soda, I've found that most people who have experienced irritation from other brands can handle our formula just fine.There is also the amazing Everything Spray, that can be used as a pit refresher + so much more!

Q:  I’ve tried natural deodorant before and it gave me a rash. Will that happen with Primally Pure deodorant? 


A: First and foremost, you have to remember that sweat is a HEALTHY and NORMAL part of being human! If you look like a Gatorade commercial, awesome, your body is detoxing! And since this product doesn’t contain any of the toxic chemicals found in conventional deodorants, it won’t interfere with your body’s natural and necessary detoxification process (also known as sweating).

After making the switch from a chemical-laden deodorant or antiperspirant, you may be extra sweaty as your body rids itself of toxins. This should normalize soon enough. And once it does, you may find that you sweat even LESS than you did before! My favorite for tough workouts or sweaty days it the charcoal deodorant!

Q:  I sweat A LOT. Does this deodorant really hold up through intense workouts?  


A: I'll be honest, swapping to all-natural products felt like it was going to be very expensive and confusing, but the truth was, my favorite products can all be purchased for under $100! When I travel, I usually just bring along the Cleansing Oil, the Toning Spray, and a Charcoal Deodorant. Those three live in my carry on and can keep me covered from my face to my armpits. 

My favorite part about the cleansing oil (beyond how it smells!) is that I can use it to remove makeup and clean my skin and I can use it as a moisturizer, so it's really the ONLY skin product I need on the road. I am also obsessed with the body butter, the "everything spray" and basically anything that comes from Primally Pure! 

Q:  What Primally Pure products can you not live without? Like, actually... 


A: Conventional cleansers, soaps and scrubs are actually loaded with ingredients that can worsen sensitive skin conditions, cause premature aging and aggravate acne. While certain oils may not be beneficial for your skin type, several actually are! I love, love, love the Primally Pure Oil Cleansers. The combination of these oils help to restore balance and strengthen the skin barrier, without disrupting your skin’s pH levels. We’ve been blending oils for years to find your skin’s sweet spot, so you can finally kiss your oil-blotting sheets goodbye.

There can be an adjustment period, which may take some time to work through. Deep cleansing takes time and patience as all the built-up dirt, grime and residue is swept out of the pores to reveal the skin’s natural beauty. 

Q:  I have oily skin and feel nervous about using an oil-based product. Will the cleansing oil work for me? 



Need to learn more? 


When I started to get serious about looking at the labels, I was shocked to realize I couldn't pronounce most of what my body was ingesting through my skin. My eyes were opened but I couldn't just stop there, I had to start sharing what I was learning so that you, too, could read labels with confidence.

Have you ever spent some time reading the ingredients on the products you're putting on your skin? Lemme remind you: your skin is your largest organ... 

A How-To Guide to Oil Cleansing

Natural beauty can be confusing, that's why we write about it.


3 Tips for Transitioning to 
a Natural Deodorant


Real Self-Care Tips for Entrepreneurs


I got you covered

My top-picks for all-
natural make up


Blog Posts

Baby Balm 

Baby Powder

Baby Bar

Baby Oil 

I've been known to steal this for myself...


Not just for her, use for breastfeeding! 

for My Baby Girl

Talc-free and helps keep skin dry and rash-free.

Goat milk soap gently  cleanses baby's sensitive skin.

         My favorite products for Conley

Baby  favorites

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Oh baby!


My Personal

I'll be honest, before our miscarriages, I didn't really care what chemicals were going on or in my body, but once I started to really dig into things, I was shocked. I had this belief that natural stuff just couldn't work as well and a fear of ditching the products I was raised on.

As I slowly transitioned, I became obsessed with reading labels, knowing that I was treating my body with the ultimate respect and I started to fall in love with the natural scents, the feel of the products, and the way I felt when I used them. Consider me a completely converted skeptic.


Sharing is caring, when you purchase Primally Pure using my coupon code (it's JK10, in case you missed it!) I get an affiliate commission -- which is like, the BEST, because then I can buy more of my faves and keep sharing them with you. 





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